Rubikpara, which was launched by Fuzul Holding with an investment of ₺150 million and operates in the electronic money and payment services sector with the motto “The Brainchild of Payment”, is preparing to bring a new breath to the fintech sector by accelerating its investments in technology.
Rubikpara, Fuzul Holding’s company operating in the field of payment services, aims to be among the top 5 companies in the fintech sector with its structure focused on technology and customer satisfaction.
Rubik Electronic Money and Payment Services Inc. is a Turkish financial technology company that provides solutions to all payment and collection needs of medium and large-scale businesses and enterprises with its corporate products. Rubikpara, which can offer innovative solutions such as Money Transfer, Bill Payments, QR payment, Game/pin transactions, is an electronic money institution operating within the scope of Law No. 6493.
Rubikpara, which can offer many services at a single point and respond to innovations very quickly thanks to its technology investments, can offer solutions such as money transfer, bill payments, payment by QR with its infrastructure built on microarchitecture. Rubikpara, which produces solutions for all the payment and collection needs of businesses as well as individual financial solutions, will soon launch its products and services such as UzmaniPOS, SoftPOS, dealer collection, prepaid card and detailed reporting.
“We provide advantages in technology and costs”
Rubikpara Chairman of the Board of Directors Resit Yusuf Akbal said;
“After a very detailed and long study, we have a modular, integrated and open-to-development infrastructure. At the same time, we indirectly provide advantages in terms of costs thanks to our uninterrupted service and the collection of many services we provide to businesses in one place. We are preparing many innovations and surprises for our individual users in 2024. We are currently in the field with our e-money, payment institution and money transfer licenses. We will be in open banking and other points in 2024. We focus our attention on three different points. The two areas we will focus on are corporate users who operate in B2B and have additional financial service needs, and corporate users who are in e-commerce and online channels and who also have retail and field operations. As an e-money organization that has been investing in technology and infrastructure for approximately 2.5 years, we aim to be among the top 5 in the sector with the power and investment we receive from Fuzul Holding. We aim to close 2024 with a transaction volume of ₺3.5 billion and a market share of 6-8%.”
2023 was the year of technology for Rubikpara
Rubikpara general manager Ismail Sevinc said in his statement about the new initiative;
“Being within Fuzul Holding brings with it a culture. Within the framework of this culture, we have been investing in technology, strengthening our team and diversifying our products with the support of Fuzul Holding for 2.5 years. The past year has been spent integrating the technology we targeted and achieved into our products in a wide range of products, from B2B solutions to individual services, and differentiating them even more innovatively. We go to the field with a completely unique infrastructure based on micro architecture. Our goal in the first stage will be to offer our corporate and individual customers’ expectations from the world through digitalized finance in an integrated manner and to disseminate this with many successful projects.”
Source: Egirisim / Prepared by Irem Yildiz