Business

Trendyol supports SME’s with ₺ 100 million through a new campaign

Trendyol launched the second of the ‘Trendyol SME Support’ program, which it started in April to support the continuity of its business during the pandemic period for it’s partner SME’s.

According to the statement made by Trendyol, the platform that launched Trendyol SME Support in April announced the second support package of ₺ 100 million.

Within the scope of the Second SME Support Package, Trendyol will provide financing, marketing and training support to its business partner SMEs in the amount of ₺ 100 million in January-February. Tens of thousands of SMEs in Trendyol marketplace will benefit from this support.

 ₺ 50 million lira financing, ₺ 50 million marketing support

Trendyol continues the maturity discount for tens of thousands of SME business partners in all categories within the scope of the Second SME Support Package. The platform will offer a total of ₺ 50 million of financial support to SMEs in this way.

Trendyol, which increases the visibility of SMEs selling on the platform with its strong marketing communication, will also increase its marketing support by allocating additional resources of ₺ 50 million. Trendyol will continue to contribute to the digitalization of SMEs with trainings.

‘’ We will have provided ₺ 260 million worth of support in a year.’’

 Ozan Acar, Member of Executive Board of Trendyol said:

‘’ As Trendyol, we stand by our SMEs working with all their might for our country during the pandemic period. In order to reduce the effects of the pandemic on our business partners SMEs, we announced the first of the Trendyol SME Support Package in April. Now, we are offering the second package, which includes a support of ₺ 100 million, to our SMEs. used the expressions.

We and SME’s have been trying to meet the needs of customers around the Turkey since the day the pandemic started. We continue to stand by our SMEs who take responsibility with us in these difficult times. In the first of the SME Support Package, we announced the support amount as ₺ 80 million for two months. Later, we extended the period and provided support to SMEs in the amount of ₺ 160 million since April. In this way, we improved the cash balance of tens of thousands of SMEs, which was disrupted by the pandemic. The effects of the pandemic on our economy and SMEs’ need for support continue. In order to meet this need, we are commissioning our second support package of ₺ 100 million. We will provide a total of ₺ 260 million worth of support in a year. In addition to financial and marketing support, with Trendyol Academy, we offer hundreds of seminars and content on topics such as increasing sales, promoting their products, digital marketing, campaign management, warehouse and operations management. Our SMEs are rapidly digitalizing by attending free training and conferences. Our goal is to enable our SMEs to continue their business smoothly and to support their growth with e-commerce.’’

source: AA / translated by Melisa Karayusufoglu

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