Applications for the Ideathon Idea Contest of Kuveyt Turk have begun

University students who want to participate in the Ideathon Idea Contest of Kuveyt Turk, which stands out with its innovative products and services, with a total award of ₺30 thousand, will be able to submit their applications online until January 13, 2022.

Kuveyt Turk, Turkey’s leading participation finance institution, organizes Ideathon Idea Contest to support the development of university students and to contribute to the generation of ideas for the banking of the future. Applications for the competition, in which innovative and inclusive solution ideas will be sought for the question “What can we do to improve our products and services to contribute to a sustainable world?”, can be submitted until 13 January 2022.

Organizing the Ideathon Idea Contest to come up with ideas that will contribute to the development of innovative products and services that will reduce carbon emissions and increase financial inclusion with a sustainable environmental approach, Kuveyt Turk will make a preliminary evaluation until January 19, 2021, after the applications are completed. Design Thinking Training will be given to the accepted candidates on January 20 and the Ideathon final will be held on January 22. Surprise gifts await each member of the top 10 teams that made it to the finals at Kuveyt Turk Ideathon, where the winner will be awarded ₺15 thousand, the second ₺9 thousand, and the third ₺6 thousand cash prize.

Kuveyt Turk Strategy and Innovation Group Manager Dr. Selman Ortakoy said, “As Kuveyt Turk, we define ourselves as a corporate socially responsible company that adds value to all our stakeholders, and we consider keeping the environmental impact from our activities at a minimum level among the main components of our sustainability approach. In our corporate social responsibility activities, we place our sustainability approach at the center of our projects. We consider sustainability with an approach that adds value to the society and turns what it gains on these lands into benefits for these lands, and we care about preserving social and cultural values. Just like our nature and environment, we are working to carry all the values of our society from the past to future generations in a sustainable way. In order to achieve this goal, we believe that young people can bring a new breath to banking with their different perspectives and ideas. We think it is very valuable to organize competitions where young people can turn their ideas into reality. In this context, the Ideathon Idea Contest, which we organized for the second time, will be a unique experience for young people. We invite all our young people who want to add value to the financial world in the field of sustainability with their innovative ideas to Kuveyt Turk Ideathon.”

All university students can apply to Kuveyt Turk Ideathon, regardless of class. Candidates can participate in the Kuveyt Turk Ideathon Idea Contest by visiting


Kuveyt Turk was established in 1989. Effectively bringing together outstanding financial products and services with savers and investors, Kuveyt Turk maintains its leading position in the sector with its customer-oriented approach, technology-innovation studies and steps taken on the way to digital transformation. Being the first participation finance institution to take a step in the gold field, Kuveyt Turk also realized the sector’s first sukuk transaction in Europe and Turkey. Establishing the first R&D center in Turkey implemented by a financial institution in 2010, Kuveyt Turk is the only financial institution in Turkey to have two R&D centers today. Among the projects developed in the R&D center, there are also projects such as XTM, which is a first in the world, where video calls and self-service transactions can be performed together. As of today, Kuveyt Turk provides services with 441 branches throughout Turkey, and continues its activities abroad with its Bahrain branch and its German subsidiary, KT Bank AG. In addition to its operational works, Kuveyt Turk has undertaken important social responsibility projects based on social values and protecting cultural assets. In line with the strategy of “We grow with our values”, it has undertaken many restoration projects and produced permanent works such as books and documentaries.

Source: Sabah / Translated by Irem Yildiz

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